Average CPC (define) in search by vertical in the U.S. for January 2009, compared to the prior month. Data and research are provided by Efficient Frontier.
U.S. Average Search CPC by Category, December 2008 and January 2009 |
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Category | CPC January ($) | CPC December ($) | Change (%) | Automotive | 0.45 | 0.50 | -10 | Finance | 1.37 | 1.45 | -6 | Retail | 0.37 | .051 | -27 | Travel | 0.58 | 0.60 | -3 | Source:  2009 |
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