Tuesday, December 29, 2009

How to Acquire Highly Targeted Leads

Are you sick of buying or renting leads

Do you want to extract fresh leads with a click

Then go for ListGrabber.

ListGrabber is a lead extractor that auto-extracts contact information - name, postal address, email, phone, fax, etc - from lead lists on the Internet and enters them into columns in an Excel spreadsheet or to respective fields in a contact manager. Using this tool, you can capture business contact list from anywhere on the Internet with a single button click.

ListGrabber is the ultimate lead extractor that helps you generate your own targeted lead lists with a click!

Use coupon code LGSPL99 and get $99 off on ListGrabber. This holiday special offer is valid only for the purchases made online until January 2,2010.

For more info, click ListGrabber

ListGrabber can help you save both time and money by automating the process of building custom prospect lead lists. ListGrabber incorporates patented contact capture technology, that has been perfected over many years, to strip out the advertisements and other extraneous information and zero in on the relevant contact details alone. ListGrabber is tuned to work with all popular web sites, directories and listings in USA, UK, Canada and Australia.

Monday, December 28, 2009

Holiday Specials: $99 Off on ListGrabber

Use coupon code LGSPL99 and get $99 off on ListGrabber. This offer is valid only for the purchases made online until 2 January,2010.

For more info, click ListGrabber

ListGrabber is a contact capture software that uses patented technology to capture contact information from Online Directories (like Yellow Pages, Super Pages, White Pages), association websites, membership directories, MLS Listings, etc. and enter them into an Excel spreadsheet or any database.

How ListGrabber can work for you
  • Capture name, address, email, phone and fax number, etc of likely prospects or business contacts
  • Automatically transfer the captured contacts into an Excel spreadsheet, Contact Manager or any other database, and thereby
  • Checks for duplicates with contacts in your Contact Manager before creating a new contact! Dupe check criteria can be defined by the user through a combination of Contact Name, Company Name, Email address and Zip
  • Helps build a high quality database on your own

Tuesday, December 22, 2009

Get your Prospects to Commit to Every Step in the Sales Process

Source: eGrabber Newsletter

The challenge that every sales person faces is: How do I get my prospects to commit at every step of the sales process? The key is to ask specific questions and get them to commit in their own words. Examples of such questions would be:

- Does it look like this might be the solution your company is looking for?
- What can you see that might get in the way of us moving forward with this?
- Who do I need to speak with in the other team/ department/ group?
- How much closer to a decision are we?
- How many other proposals are you looking at?

Monday, December 21, 2009

2 Key Things to Consider in Post Recession Sales and Marketing

If the forecasts are any indicator, the growth in our economy (post recession) is going to be a slow one and it will be some time before things return to normal. This is the time that is really going to matter for businesses.

Here are 2 key things to consider as you plan your sales and marketing, post recession:
1. Relevance: Are your products, the messaging and the needs you solve still relevant to the current market?
2. Competition: Understand how the recession has changed your competitive landscape - products, pricing, brand positioning, business model, etc.

Using the above can help you to effectively plan your sales and marketing.

Friday, December 18, 2009

ListGrabber keeps Prospect List Building Simple

Source: ListGrabber case study

ListGrabber keeps Lead Capture and Prospect List Building process simple for agents at Zalowitz Commercial Realty LLC

Problems faced by Zalowitz Commercial Realty LLC

The Company used, ACT! by Sage as their primary contact manager application to maintain all their business contacts and leads. The growth of their company was directly proportional to the size of their database (prospects and business contacts). However the problem was how to build lists of prospects and business contacts in a quick manner? The answer was – the Internet. Internet was a goldmine of sales leads and business contacts.

Initially, they started building, their database by manually “copy-pasting” the contacts/leads from the Internet (sources such as White Pages, Yellow pages, Super Pages, Membership lists, Jigsaw, Chambers of commerce listings, etc.) into their ACT! by hand. Manual data entry by typing and copying every contact/lead individually from the Internet and documents was to become a huge commitment of effort and time.

Solution

Zalowitz Commercial Realty LLC found ListGrabber that could solve their problem of lead/contact capturing and building prospect lists from the Internet. The best thing Sam liked about ListGrabber was that it could also automate the data entry of leads/contacts directly into his ACT! Contact manager.

“One Click! – That's all that is required. ListGrabber extracted contacts - name, phone, fax, address, email, website, etc from online directories, trade show lists, websites and other lists available on the Internet in seconds and entered the contacts accurately into my ACT! contact manager” says Samuel J. Zalowitz, Founder - Zalowitz Commercial Realty LLC.

Benefits for Zalowitz Commercial Realty LLC

ListGrabber enabled Zalowitz Commercial Realty to increase the size of their database by extracting prospect lists from Internet sources such as CCIM’s “Site to Do Business”, the Yellow Pages, White Pages, Super Pages, Membership lists, etc.

Best of all, Zalowitz Commercial Realty can now take the focus off cumbersome data entry of leads and contact lists into ACT! or Outlook.

"The ultimate goal is Marketing & Selling and ListGrabber is really an ideal solution for both” says Samuel J. Zalowitz, CCIM

Download free trial version, Click download listgrabber

For more info, Click listgrabber

Thursday, December 17, 2009

AutoMail, an add-on for ListGrabber.

Sales and marketing professionals can now use AutoMail to send personalized emails to any marketing list (excel sheet, .csv, or lists captured using ListGrabber).

AutoMail also comes with pre-designed HTML ad layouts that can be edited to suit the audience, allowing users to create highly personalized HTML messages and newsletters in just a few minutes. The easy-to-use features in this new software will allow users to effectively manage and automate their email marketing campaigns.

With AutoMail, ListGrabber users will able quicken the time it takes to connect with prospects and thereby increase their sales conversion numbers. AutoMail for ListGrabber can add high value and a sense of professionalism to the marketing efforts businesses put in to achieve revenue targets.

For more info , Click AutoMail

For a free trial, Click download AutoMail

To try ListGrabber, Click download ListGrabber

Wednesday, December 16, 2009

Home Video Studio's cut it's lead generation time by 1/10th using ListGrabber

Source: ListGrabber Case Studies

ListGrabber cuts Home Video Studio's lead generation time by 1/10th, allowing them to build mailing lists faster, reach more prospects and thereby increase revenue by 120%.

Problems faced by Home Video Studio

Home Video Studio uses MS Excel as his database. They usually spend about 7 working days every month to prospect for new leads for their business. They manually harvests leads from Internet and transfers them into his Excel sheet. Home Video Studio badly wanted to expand it's lead database. However they did not have the time or the money to afford it.

ListGrabber Solution

Home Video Studio first heard about ListGrabber from another franchisee in their network.

They tried ListGrabber and soon found that it was the perfect solution for their problem of generating a large lead database, quickly and cost-effectively. Home Video Studio found ListGrabber valuable in extracting fresh leads from the Internet.

Benefits for Home Video Studio
  • Matthew the owner/operator of Home Video Studio now spends just 1/10th of the time he usually does in finding and copy-pasting contacts into his excel sheet.
  • He is able to use the time saved on other business-value-adding activities.
  • The new found ability (ListGrabber) to build mailing lists and lead lists quickly has given a tremendous impetus to his business.
  • Mathew was able his increase his revenue by 120%; a success that he acknowledges was mainly because of ListGrabber.
Try ListGrabber's free trial version

Learn more about ListGrabber

Friday, December 11, 2009

November 2009 - Top 10 Viral Videos Publisher: MarketingCharts

Source: http://www.marketingcharts.com
  1. Cullman Liquidation - Mobile Homes, agency: Rhett & Link
  2. ‘Improv Everywhere’ & Trident - Grocery Store Musical, agency: Improv Everywhere
  3. Guinness - Bring it to Life, agency: AMV BBDO, London
  4. Verizon - Misfit Toys, agency: McCann-Erickson, New York
  5. Nokia N900 - The Journey Starts Here, agency: The Mill
  6. Vodafone - Vodafone Symphonia, agency: Colenso BBDO, Auckland
  7. Heineken - Know The Signs, agency: Ruby
  8. Toshiba - Space Chair Project, agency: Grey London
  9. Telekom Malaysia - Through My Window, agency: DraftFCB Malaysia, Universal McCann
  10. Samsung - Hardest Hockey Shot, agency: Cheil Worldwide

Thursday, December 10, 2009

Save time and Increase ROI with ListGrabber

Leads are vital to any business. It's sometimes hard to acquire targeted leads from third party vendors. If you are a marketing professional involved in lead generation, you could be overlooking some very valuable yet time-consuming tasks such as searching for targeted leads in business directories, membership directories, copy paste the generated fresh leads into your database.

Without an automation tool you could be losing leads wasting time on manually copy paste these leads into your database.

Choosing a lead generation software that has the ability to automate the lead extraction process by automatically transferring the extracted leads into your database can save your time, generate targeted leads, close more sales and increase your ROI.

eGrabber provides ListGrabber the most efficient automation software that can automate lead generation more efficient and effective.

ListGrabber extracts business contact information such as business name, address, phone number, web address, email address from online directories(yellow pages, white pages, super pages) searches, membership websites etc. into your database(Excel Spreadsheet, ACT!, Outlook).

For a free trial, Click download listgrabber

For more info, Click listgrabber

Wednesday, December 9, 2009

Why should you use videos to sell your products/services?

A recent study by comScore revealed that in October 2009, more than 167 million viewers in the U.S. watched an average of 167 videos each, while YouTube (YouTube) reached 1 billion views per day – or 41 million views per hour – in the same month.

Create videos on products/services and add these videos on your website. Add a share button so that your website visitors can share the video on other social networking sites and other video distribution sites.

You can make use of the below list of websites to distribute your videos online..

Tuesday, December 8, 2009

Software that helps you generate leads


ListGrabber is a tool that captures business contact information such as business name, address, phone number, web address, email address from online directories(yellow pages, white pages, super pages)searches into your database(Excel Spreadsheet, ACT!, Outlook). By using ListGrabber you can capture sales leads and business contacts into your database.

Features:

One Click Capture - Capture Multiple Contact listings with a click in a few minutes

Direct transfer - Directly transfers data to Excel Spreadsheet and Contact Managers like ACT!, Outlook and more.

Detects Duplicate Contacts - Checks and eliminate duplicate contacts

Extract Emails- Ability to extract email addresses from anywhere

For a free trial, Click download listgrabber

For more info, Click listgrabber

ListGrabber supports USA, Canada, UK, Australian and NewZealand websites. For more info on the websites supported visit the link - http://tinyurl.com/onlinedirectories

Monday, December 7, 2009

86% of Companies Planning to Spend more money on Social Media Next Year

According to a survey report published by Econsultancy and bigmouthmedia majority of companies(86%) surveyed planning to spend more money on social media in 2010, and 13% of the companies surveyed are planning to retain the same budget.

Here goes the highlights

Source: http://econsultancy.com/reports/social-media-and-online-pr-report

  • Almost two-thirds (64%) of companies say they have experimented with social media but have not done much.

  • Micro-blogging (i.e. Twitter) is now the most widely adopted social media tactic, used by 78% of company respondents.

  • Just under half of companies (46%) are not yet using reputation or buzz monitoring tools to understand what is being said about their brand.

  • Nearly a third of respondents (31%) are not spending any of their budget on social media.

  • There is a mixed view of the benefits of Twitter, with almost a third of respondents (31%) saying that here are tremendous opportunities available.

  • The biggest barrier to better social media engagement for companies surveyed is the lack of resources (54%).

Sunday, December 6, 2009

Create Mini-Case Studies of your Customers

Source: eGrabber Newsletters

Every sales person should keep testimonials on hand that address each key selling point - customer support, great value, ROI, ease of use, etc. If not, then you have to start asking for testimonials. While you are at it, you can use customer feedback to create mini-case studies. It is just one paragraph that briefly tells how a customer used your product to solve a problem.

Powerful case studies should mention a return on investment, savings in time or increase in revenue. They serve as key pieces of information that make your prospects comfortable in making a decision.

A simple format that you can use for your mini-case study is Problem >> Solution >> Result/Benefits.

Friday, December 4, 2009

2 Interactive Elements to Use in your Email Marketing

Source: eGrabber Newsletters

Prospects in today's web 2.0 savvy world, expect marketers (businesses) to provide more transparency and interactivity in their messages. So, it is important that you enhance your email marketing program with components that encourage the recipient (prospect) to interact. Here are 2 elements that are easy to implement:

1. Videos: Create videos that make a compelling case to a prospect on why they should buy your product. Include feedback from existing customers in similar target profile.
2. Polls: Polls that are short and to the point elicit the most response. Keep your poll to two or three questions, and show the results.

Whatever elements you decide to use, make sure it is insightful and offers the recipient the chance to voice back her views.

Thursday, December 3, 2009

Crown Peak Launches New Online Marketing Tools

Cown Peak's new online marketing tool lets you create and manage the content and your campaigns through a easy-to-use interface.

Detailed listing of the tool's features - Source: www.crownpeak.com

Manage Testing

  1. A/B, or A/B/C or A/B/C/D (you get the idea) all the way through Multivariate testing built right into the product. Test content wherever it lives: your Web site, landing pages, microsites, email, display advertising or social networks.

  2. Get split test measurements in real time and know exactly which version of your content or which campaign is actually driving results.

  3. Promote or demote content, pages or versions based on defined success metrics like page views, conversions or clicks.

  4. Simple, easy-to-understand reporting gives you exactly the info you need to quickly make creative and content publishing decisions.

  5. Syndicate and distribute “champion” content to provide ongoing SEO benefits.

Ad Testing

  1. Track and manage content in flash or static banner ads or in social media as well as the impact of change on the click-through or conversion rate.

  2. Optimize advertising content in the same, easy-to-use interface that you utilize for all your Web content management.

  3. Combine ad testing with landing page testing to know exactly where and how to optimize conversion rates and content.

Segment and Target Content

  1. Easily create “playlists” of criteria to create your audience segments.

  2. Target all kinds of content – from single snippets on a page to the entire page to groups of visitors based on audience criteria you define.

  3. Target content to audience segments based on implicit and behavioral criteria such as referring URL, geography, time of day, ad campaign etc.

  4. Easily re-use targeting groups for any new snippet of content you create.

Automate Content and Campaign Management

  1. Schedule both tests and targeted content to go live and retire on specific dates

  2. Automatically direct your visitors based on rules you establish such as time of day, referring media (e.g. ad vs. email or organic vs. paid search).

  3. Use workflow to trigger email notifications of campaign milestones such as number of conversions, or temporary promotions.

  4. Automate approval processes of content before it goes live.

Run The Whole Site Or Just Part Of It

  1. Unlike other systems there’s no software to install or manage on your servers, it’s completely on demand.

  2. Use the CrownPeak Online Marketing Suite to control your entire site, or just plug in a few snippets of code for your "persuasive content" and use CrownPeak as a marketing layer on your existing infrastructure.