A customer relationship management system is a centralized
repository to store all the data regarding your customers – contact information
and other relevant data. It helps sales people to store and retrieve the
necessary information when they need it. Here are 3 top benefits of using a
CRM:
1.
Enables you to focus more
on selling as the CRM offers complete details about the customers.
2. Helps you
provide better customer experience and thereby get repeat business.
3. Improves the
overall sales management process and offers better coordination.
Source: eGrabber Newsletter