Wednesday, December 24, 2008

3 Steps to Improve Your Web Site Marketing

Source: cashofthetitans.blogspot.com

1. Offer Solutions to Attract Visitors

Use the site description that appears in your search engine listing or the copy in your Google Adword ads to motivate people to visit your site. The most effective way to do this is to describe the problem your products or services solve.

2. Give Site Visitors A Reason to Contact You

Getting people to your site is the first step, but it doesn't count for much if you aren’t able to convert site visitors into qualified leads. Give your site visitors a reason to contact you (and give you their contact information). Giving something away works for almost every type of business and can work for you, too.

3. Convert Leads Into Paying Clients

Follow-up on a prospect's interest by giving them information that has use and value to their business. Give them reasons to trust you, more information about the problems you solve, and more examples of ways that you can help them as you've helped other clients.

Tune up your web site - or build a new one that gets you where you want to go - with these three steps you'll and attract more and more clients each month.

About the author:

The author, Charlie Cook, helps small business owners and marketing professionals attract more clients, whether you are marketing in print, in person or online. Sign up for the Free Marketing eBook, '7 Steps to get more clients and grow your business', full of practical marketing strategies you can use to increase profits at www.MarketingForSuccess.com

No comments: