An effective sales lead follow-up is one crucial element that can help you convert a lead into a customer. But unfortunately most of the sales leads are never followed up.
Try the following:
- Ensure that all sales leads are followed up immediately. Devise a process to ensure that it is done on a daily basis.
- Respond quickly or else your competitor will. It will help you get more qualified leads.
- Answer your prospects’ questions. Address their problems. It will help you build trust and credibility.
- Continuously monitor and improve your sales lead follow-up process.
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