Surveys indicate that nearly two-thirds of prospects download a white paper as part of their buying cycle, while another one-third pass the white paper to a supervisor.
This goes to show that white papers are a powerful sales and marketing tool. In fact, their effectiveness is critical to the earliest stages of the buying cycle. White papers not only generate sales leads, but also help build credibility. While white papers can be successful as lead-generators, marketers should take care to see to it that they are designed to be educational in nature and not just a disguised sales pitch.
Friday, January 15, 2010
Thursday, January 14, 2010
Why should small businesses invest in software?
As a business owner, how would you react to the following situation? “I have $5,000. Do I put it in the bank, use it to hire a new person or buy software?” Each option has a cost and business benefits tied to it and your job is to evaluate which suits your business.
Investing in software that increases your business productivity is always a better bet. Most often, it is just a one-time investment and there aren’t significant maintenance costs. If you invest in software that completely automates a particular workflow, you will find your overall business productivity increase automatically by two- or three-fold.
AddressGrabber Business is one such software used by small business owners to improve business productivity. It is a data entry automation tool that eliminates all manual data entry steps involved in typing customer contact details into accounting and shipping applications.
Online businesses typically receive orders electronically via e-mail. To create a new customer record in QuickBooks, simply select the customer contact details and click QuickBooks icon in AddressGrabber toolbar. Since the customer information is entered automatically, you eliminate billing and invoicing errors.
If you want ship to that person, select the shipping address and click FedEx icon in AddressGrabber toolbar. AddressGrabber creates a new shipment record in FedEx. Here, you eliminate shipping errors and shipping delays.
You now gain an unfair advantage by sourcing your data entry work to AddressGrabber Business. It is one of the many cost-effective solutions to increase your productivity.
To know more about AddressGrabber Business, Visit Contact Grabber for Small Businesses
Investing in software that increases your business productivity is always a better bet. Most often, it is just a one-time investment and there aren’t significant maintenance costs. If you invest in software that completely automates a particular workflow, you will find your overall business productivity increase automatically by two- or three-fold.
AddressGrabber Business is one such software used by small business owners to improve business productivity. It is a data entry automation tool that eliminates all manual data entry steps involved in typing customer contact details into accounting and shipping applications.
Online businesses typically receive orders electronically via e-mail. To create a new customer record in QuickBooks, simply select the customer contact details and click QuickBooks icon in AddressGrabber toolbar. Since the customer information is entered automatically, you eliminate billing and invoicing errors.
If you want ship to that person, select the shipping address and click FedEx icon in AddressGrabber toolbar. AddressGrabber creates a new shipment record in FedEx. Here, you eliminate shipping errors and shipping delays.
You now gain an unfair advantage by sourcing your data entry work to AddressGrabber Business. It is one of the many cost-effective solutions to increase your productivity.
To know more about AddressGrabber Business, Visit Contact Grabber for Small Businesses
Wednesday, January 13, 2010
How to Export Business Listings From Online Directories to Excel?
If you are into online lead generation spending hours and hours to manually copy paste business contact list from free online directories such as white pages directories, yellow pages directories, etc. to your database, then ListGrabber is the perfect solution for you.
ListGrabber helps you to export business listings from multiple web directories and transfers them to your database in just a few seconds. ListGrabber helps you to save a lot of time and resources.
Using ListGrabber, you can export business listings from online directories, scanned lists, web pages, word documents, etc. into Microsoft Excel, ACT, GoldMine, Microsoft Outlook etc.
Now let us quickly see how to export business listings to Excel.
Step 1: Launch any online web directory(white pages directories or yellow pages directories) and search for leads.
Step 2: Select the business listing in the results page and click the Microsoft Excel icon on ListGrabber toolbar.
A ListGrabber – Capture Settings dialog box is displayed.
ListGrabber automatically detects the source and displays it in the Select Settings to use field.
Click Proceed.
An eGrabber Confirmation Window is displayed. You can verify the address and other contact details in this window.
Click Transfer All to export the business listing to Microsoft Excel.
The business listing is instantly exported to Microsoft Excel in the CSV format.
For a free trial, click download listgrabber
To know more, click listgrabber
ListGrabber helps you to export business listings from multiple web directories and transfers them to your database in just a few seconds. ListGrabber helps you to save a lot of time and resources.
Using ListGrabber, you can export business listings from online directories, scanned lists, web pages, word documents, etc. into Microsoft Excel, ACT, GoldMine, Microsoft Outlook etc.
Now let us quickly see how to export business listings to Excel.
Step 1: Launch any online web directory(white pages directories or yellow pages directories) and search for leads.
Step 2: Select the business listing in the results page and click the Microsoft Excel icon on ListGrabber toolbar.
Note: To add Microsoft Excel icon to the ListGrabber toolbar, click on the ListGrabber toolbar. Under Options, click Transfer Setup and select Excel and click Show on ToolBar.
A ListGrabber – Capture Settings dialog box is displayed.
ListGrabber automatically detects the source and displays it in the Select Settings to use field.
Click Proceed.
An eGrabber Confirmation Window is displayed. You can verify the address and other contact details in this window.
Click Transfer All to export the business listing to Microsoft Excel.
The business listing is instantly exported to Microsoft Excel in the CSV format.
For a free trial, click download listgrabber
To know more, click listgrabber
Tuesday, January 12, 2010
Top 10 Consumer Trends for 2010
Source: marketingcharts.com
1. Business as unusual
2. Urbany
3. Real-time Reviews
4. (F)luxury
5. Mass Mingling
6. Eco-Easy
7. Tracking & Alerting
8. Embedded Generosity
9. Profile Myning
10. Maturalism
1. Business as unusual
2. Urbany
3. Real-time Reviews
4. (F)luxury
5. Mass Mingling
6. Eco-Easy
7. Tracking & Alerting
8. Embedded Generosity
9. Profile Myning
10. Maturalism
Thursday, January 7, 2010
2 Tips to Build 'Genuine' Rapport with Prospects
Source: eGrabber Newsletters
If you are in an industry where competitive differentiation is thin, you should pay utmost attention to the following rule: "All things being equal, the prospect will choose the seller (or salesperson) she likes most".
So here are 2 tips to help you build genuine rapport with prospects:
1. Find common ground: Search your prospect's MySpace, Facebook, LinkedIn profiles, etc. to find mutual interests - school, college, sports, teams, etc. - you can talk about.
2. Be yourself: Never try to be something you are not. Dont adopt a sales-like tone. Be natural and relax.
Remember, though rapport building requires you to create a less formal atmosphere, never cross the line of professionalism - dress, speak and act professionally.
If you are in an industry where competitive differentiation is thin, you should pay utmost attention to the following rule: "All things being equal, the prospect will choose the seller (or salesperson) she likes most".
So here are 2 tips to help you build genuine rapport with prospects:
1. Find common ground: Search your prospect's MySpace, Facebook, LinkedIn profiles, etc. to find mutual interests - school, college, sports, teams, etc. - you can talk about.
2. Be yourself: Never try to be something you are not. Dont adopt a sales-like tone. Be natural and relax.
Remember, though rapport building requires you to create a less formal atmosphere, never cross the line of professionalism - dress, speak and act professionally.
Tuesday, January 5, 2010
Automate Web Data Extraction using ListGrabber
Web directories are one of the major sources of free business leads that is available on the Internet. Yellow Pages directories and white pages directories are the most sought after web directories that offer free business listings. It helps you to find the contact details with maps, websites, email addresses and other contact information of the businesses.
Now, the question is, how to extract those contact information to your database? Manual data entry? It is a tiresome process and it is prone for typos. Also, as a busy sales/marketing professional, you cannot afford to spend most of your time on manual data entry. This is where a web data extraction tool like ListGrabber comes handy.
With ListGrabber, you can automate data extraction process. You can extract free business listings from white pages directories, yellow pages directories etc and transfer them to Outlook, Excel, CRM applications, or any database in just a single click.
Click here to watch how ListGrabber helps you to Automate Web Data Extraction in 3 simple steps.
Now, the question is, how to extract those contact information to your database? Manual data entry? It is a tiresome process and it is prone for typos. Also, as a busy sales/marketing professional, you cannot afford to spend most of your time on manual data entry. This is where a web data extraction tool like ListGrabber comes handy.
With ListGrabber, you can automate data extraction process. You can extract free business listings from white pages directories, yellow pages directories etc and transfer them to Outlook, Excel, CRM applications, or any database in just a single click.
Click here to watch how ListGrabber helps you to Automate Web Data Extraction in 3 simple steps.
Monday, January 4, 2010
$99 Off on ListGrabber Holiday Special Offer Extended Until Jan 10,2010
Use coupon code LGSPL99 and get $99 off on ListGrabber. This holiday offer is valid only for the purchases made online and is extended until 10 January,2010.
For more info, click ListGrabber.
For more info, click ListGrabber.
Subscribe to:
Posts (Atom)