Sunday, January 24, 2010

2 Questions that Lead to Stronger Closures

Source: eGrabber Newsletters

We have often discussed the importance and role that 'specific' questions play in the sales process. Here are examples of 2 questions that are crucial in leading to stronger closures for your sales presentations:

1. Whenever you talk about a product benefit, ask: "Would that work for you?" or "Can you think of instances at your work or business situations where it can benefit you?".
2. When you are nearing the close of your presentation, ask: "Have I missed out anything that might be important to you?".

Always listen carefully to how your respond and gently prompt them to add more. By using these questions, you will invariably lead your presentations to stronger closures.

Ref: The Real Secrets of the Top 20% by Mike Brooks

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